Privacy Policy

1. Introduction

Mineral Vitality Wellness ("Company," "we," "our," or "us") is committed to protecting the personal information you provide through our website, consultations, services, forms, communications, and related technologies.

This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website at mvwellness.health, communicate with us, schedule appointments, participate in wellness services, interact with our AI assistant, or otherwise engage with Mineral Vitality Wellness.

By using our website or services, you consent to the practices described in this Privacy Policy.

2. Information We Collect

2.1 Personal Information

We may collect information that you voluntarily provide, including: (i) name; (ii) email address; (iii) telephone number; (iv) mailing address; (v) date of birth; (vi) emergency contact information; (vii) appointment and service history; and (viii) billing and payment information.

2.2 Wellness Information

You may voluntarily provide information regarding: (i) health concerns and symptoms; (ii) lifestyle habits and wellness goals; (iii) functional health questionnaires; (iv) laboratory testing information; (v) supplement usage; and (vi) health history. We collect only the information reasonably necessary to provide our wellness education and consulting services.

2.3 Technical Information

When you visit our website, we may automatically collect: (i) IP address; (ii) browser type and device information; (iii) operating system; (iv) website activity and referral source; and (v) cookies and analytics data.

3. How We Use Your Information

We may use the information we collect to: (i) schedule appointments and deliver wellness consulting services; (ii) respond to inquiries and provide customer support; (iii) process payments and maintain client records; (iv) improve website functionality and service quality; (v) send appointment reminders and service-related communications; (vi) comply with legal obligations; and (vii) protect the security of our systems.

We do not sell personal information to third parties.

4. Text Messaging (SMS) Communications

Mineral Vitality Wellness publishes a Wellness Assistant text line at (951) 821-8627. This number is listed publicly on our website (including the Contact page and site footer) and in our business listings so that you can reach us directly by text.

Our text messaging program is conversation-initiated: you start the conversation by sending a text message to (951) 821-8627. When you text us first, you are contacting us of your own accord and, at that moment, consenting to receive text message replies from Mineral Vitality Wellness in response to your inquiry. We do not send unsolicited marketing texts, and we do not add your number to any text program unless you have texted us or otherwise provided your number to us for that purpose.

Messages you may receive in reply relate to: (i) responses to your questions and customer support; (ii) appointment scheduling and reminders; (iii) service updates; and (iv) follow-up communications related to services you requested.

Message frequency varies based on your conversation with us. Message and data rates may apply. Consenting to receive text messages is not a condition of purchasing any product or service.

You may stop receiving text messages at any time by replying STOP to (951) 821-8627; we will not text you again except to confirm your opt-out. For help, reply HELP. You may also email info@mvwellness.health to be removed from future text communications.

5. SMS Consent and Mobile Data

Consent to receive text messages is given by you when you initiate contact with our Wellness Assistant line and is collected directly from the individual who owns the mobile phone number. Mobile phone numbers, SMS consent records, and related messaging information are not sold, rented, shared, transferred, or disclosed to third parties or affiliates for marketing or promotional purposes. Any sharing of such information is limited strictly to service providers necessary to operate our business and only to the extent required to deliver requested services.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Our SMS messaging providers and mobile carriers receive only the information necessary to transmit and deliver messages to you, and use it solely for that purpose.

6. AI Assistant Communications

Mineral Vitality Wellness may utilize artificial intelligence tools, including our virtual assistant known as Micah, to assist with: (i) responding to inquiries; (ii) appointment scheduling and requests; (iii) frequently asked questions; and (iv) customer service communications.

Chat conversations with our AI assistant and telephone calls answered by our AI voice assistant may be recorded, transcribed, and processed by us and our AI service providers in order to respond to your inquiry, improve service quality, and maintain records of your requests. By continuing a chat conversation or remaining on a call after connecting with our assistant, you consent to this recording and processing. If you prefer not to be recorded, you may instead contact us by email at info@mvwellness.health.

Communications generated by Micah or other AI tools are intended for informational and administrative purposes only. AI-generated communications do not constitute medical advice, diagnosis, treatment recommendations, or healthcare services. Users should not rely on AI communications for emergency situations or urgent medical concerns.

7. Website Forms and Lead Generation

Information submitted through contact forms, discovery call requests, wellness assessments, questionnaires, or lead generation forms may be stored and used to respond to your inquiry and evaluate whether our services are appropriate for your needs.

8. Cookies and Analytics

Our website may use cookies, analytics technologies, and similar tools to: (i) improve website performance; (ii) understand visitor behavior; (iii) enhance user experience; and (iv) measure marketing effectiveness.

With your consent (provided through our cookie banner), we use Google Analytics, a web analytics service provided by Google LLC, to help us understand how visitors use our website. Google Analytics uses cookies and similar technologies to collect information such as pages visited, time spent on the site, approximate geographic location, and device and browser type. This information is transmitted to and processed by Google in accordance with the Google Privacy Policy. You may opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

You may disable cookies through your browser settings; however, doing so may limit certain website functionality.

9. Third-Party Service Providers

We may engage trusted third-party providers to support the operation of our business, including but not limited to: (i) Practice Better; (ii) payment processors; (iii) scheduling software; (iv) website hosting providers; (v) email and SMS communication providers; (vi) analytics providers; and (vii) customer support platforms.

These providers may access personal information only as necessary to perform services on our behalf and are obligated to maintain the confidentiality of such information.

10. Data Retention

We retain personal information only as long as reasonably necessary to: (i) provide services; (ii) maintain business records; (iii) meet legal obligations; (iv) resolve disputes; and (v) enforce agreements. Retention periods may vary depending on the nature of the information and applicable legal requirements.

11. Data Security

We implement reasonable administrative, technical, and physical safeguards intended to protect personal information from unauthorized access, disclosure, misuse, alteration, or destruction. However, no method of internet transmission or electronic storage is guaranteed to be completely secure, and we cannot ensure absolute security of your information.

12. California Privacy Rights

California residents may have additional rights regarding personal information under applicable California privacy laws. Subject to applicable law, California residents may request: (i) access to personal information collected; (ii) correction of inaccurate information; (iii) deletion of personal information; and (iv) information regarding the categories of information collected.

Requests may be submitted using the contact information provided in Section 17 of this Privacy Policy.

13. Wellness Services Disclaimer

Mineral Vitality Wellness provides wellness education, wellness consulting, functional health education, and related wellness support services. Mineral Vitality Wellness is not a medical practice. Services provided are not intended to diagnose, treat, cure, or prevent any disease. Information provided through our website, services, communications, AI assistant, educational materials, or recommendations does not constitute medical advice. Individuals should consult qualified healthcare professionals regarding any medical concerns.

14. Emergency Communications

Text messaging, email communications, website forms, and AI assistant communications are not monitored for emergencies. Do not use these communication methods for urgent medical concerns or emergency situations. If you are experiencing a medical emergency, call 911 or seek immediate medical assistance.

15. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices, content, or policies of any external websites. We encourage you to review the privacy policies of any third-party sites you visit.

16. Changes to This Privacy Policy

We reserve the right to modify this Privacy Policy at any time. Updates will be posted on this page with a revised effective date. Your continued use of our website or services following any updates constitutes acceptance of the revised Privacy Policy.

17. Contact Information

Mineral Vitality Wellness
Website: https://mvwellness.health
Phone: (951) 821-8627
Email: info@mvwellness.health

If you have questions regarding this Privacy Policy or our privacy practices, please contact us using the information above.